About us
Our mission is simple.
We are London based e-commerce store with a difference.
Fashion
Est. in 2021 in London, England, at Shop Top Designs's fashion department we aim to provide our costumers with high quality clothing and accessories. Our in- house created original designs make sure that every product is unique and exclusive to our store. Our mission is to provide premium products at affordable price and focus on sustainability.
Home and interior
We also offer in-house designed home and interior products, as well as sourcing luxury and original products from other makers. This model of dropshipping allows us to offer our costumers a wider range, based on our selection.
Look for the SHOPTOPDESIGNS exclusive label on the product page for the products designed by us and exclusive to our store.
Generative AI policy
In a rapidly changing online environment, some businesses make use of generative AI for content creation. Our policy does not exclude the use of AI for aiding our work, but this is very specific. Therefore, we feel the need to share this view here.
Much of what this e-store takes pride in are the unique and original products, which are exclusive to us. What makes them so is the artwork and design that is original, in-house created and human created. Therefore, we do not use AI for images, artworks and designs creation - all of this is created solely by humans, fostering our human creativity. This also reflects in the quality of the products we offer under our exclusive brand.
The use we make of generative AI is in the context of product descriptions, which is time saving, and also we think it adds a playful touch. Often that input is revised and adjusted, so ultimately it is a form of collaboration with AI.
Sustainability
Fast fashion is one of the major environmental polluters (according to Earth.org. https://earth.org/fast-fashions-detrimental-effect-on-the-environment/).
At Shoptopdesigns, we believe in variety and abundance of styles and fashions. However, we do not believe in senseless consumerism and ''easy'', ultra cheap clothing, made of environmentally unfriendly materials that end up dumped in the land-fields.
While we still work with polyester for some fashion products, we limit the use of it and we use recycled polyester when it is available. We encourage our costumers to be thoughtful too when it comes to throwing away – why not recycle, upcycle, reuse at later time or donate it instead?
In line with our sustainability commitments, our products are made especially for you as soon as you place an order. This could result in taking a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction. Thank you for making thoughtful purchasing decisions!
* Allow up to 14 business days for your purchase to arrive.
ShopTopDesigns is a company registered in England and Wales.